Blogs from Art Waskey

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Customer Insights: 360° Strategy Session

A Customer 360 Meeting is an annual event during which all points on the circle of your relationship with your customer are discussed. These meetings deepen partnerships and can transform your relationship from transactional to strategic. Three key meeting components...

Confirming Sales Results Using KPIs

Macro key performance indicators (KPIs) serve as the lifeblood of a growing, profitable business.  In AI-Enabled Sales Management, the ultimate goal in the relationship between a sales manager and professional salesperson is ensuring the rep knows exactly what success...

Performance Indicators That Drive Strategy

Before a manager and salesperson can create a strategic plan for the future, they must scrutinize past and present performance through Key Performance Indicators (KPIs). Both year-over-year (YOY) trends and month-over-month (MOM) momentum are essential for accurate...

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Featured

How to Better Manage Your Email

A full mailbox is a time sink. Many people assert that checking emails is the biggest time-waster among all management tools. This makes it difficult to find important ones that are waiting for a...

Success or Failure, the Choice is Yours

A choice- crisis as opportunity There was a time in my life when many people around me didn’t think I had the necessary knowledge and ability to be a successful salesman. In fact, at one point, a...

Sell with Trust and Value

Pitching your Products Today’s market is flooded with an array of goods and services. As a B2B seller, this makes pitching your products more challenging.  As a distribution consultant, I am...
Managing Sales Prospects Today

Managing Sales Prospects Today

The importance of management Much has changed in the world of sales, but the importance of managing sales prospects remains high. An active...

Key benefits of AI calendar planning

Key benefits of AI calendar planning

Artificial intelligence is revolutionizing time management, and AI planners are leading this transformation. Moreover, these intelligent systems go...

AI Call Reporting and Sales Management

AI Call Reporting and Sales Management

Managing your Reps — Setting Expectations and Providing Reviews  This is the first in a series of articles I am writing on AI’s impact on managing...

What Buyers Expect Today

What Buyers Expect Today

Do you know who your buyers are and what they expect? According to LinkedIn’s 2025 B2B Buyers Report , Millennials now make up 73% of all B2B buyers...

Balancing Life Decisions

Balancing Life Decisions

Early in my career, I worked for an international distribution company with a steep corporate ladder to climb. As a sales manager, I oversaw a...

How to Improve Strategic Projections

How to Improve Strategic Projections

Like so many areas of business, the art of strategic planning has been greatly altered by the introduction of new technology. Software applications...

Why Sales Teams Need Technology

Why Sales Teams Need Technology

In today’s digital marketplace, it is important to recognize that your sales team needs the right tools in order to successfully compete. Enterprise...

How to Motivate with Positive Feedback

How to Motivate with Positive Feedback

One of the best ways a company can improve sales is by providing its sales reps with consistent positive feedback. Being appreciated for a job well...

4 Ways To Set Sales Goals

4 Ways To Set Sales Goals

A sales leader knows how to set effective goals in specific areas and recognizes that par levels are different for each individual. To boost your...

CRM — The Game Changer

CRM — The Game Changer

I am becoming increasingly aware of the importance of using digital tools, especially in the context of sales. The distributorship I was part of for...

A New Day in Sales with AI

A New Day in Sales with AI

It's a new day in sales Artificial Intelligence tools are transforming processes. By analyzing data and automating processes, AI can significantly...

Strengthening your Core with AI

Strengthening your Core with AI

Focus on your core business Artificial Intelligence (AI) tools are particularly effective for your core business. Companies have a lot of...

Improving Traditional Sales Processes

Improving Traditional Sales Processes

Traditional sales techniques can be improved with the assistance of Artificial Intelligence (AI). According to a recent article in Forbes (“Why...

Keep Your Business on Track

Keep Your Business on Track

Keeping your business on track with good people management As an executive sales manager, I found that many work-related problems I encountered did...

Automate to Stay Competitive

Automate to Stay Competitive

With the latest technology, you can streamline operations, improve customer service, and stay competitive in today’s market. Using automation tools...