Blogs from Art Waskey

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Monthly Sales Assessment – the Foundation of Success

This article on Monthly Sales Assessment is the last in my series on the AI-Enabled Sales Process. The Monthly Sales Assessment is a joint manager-salesperson meeting that reviews 10 key metrics across Outcomes and Territory Management. I consider it to be the...

Travel Days: Critical to Success

Throughout this AI-Enabled Sales Management series, we've examined AI tools that help maintain analytical focus on key performance indicators (KPIs). These tools help ensure alignment between representatives and management. Additionally, a critical component of this...

Defining Your Top 5 Prospects

In my career in sales management, I witnessed too many outside sales reps (OSR) get distracted and lose some top account opportunities. Today, AI can help with the challenge of defining your Top 5 Prospects. AI-Enabled Management can identify the best and most...

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To Retain Employees Look to your Managers

Look to your managers Managers are the link to employee retention. The management consulting firm Gallup specializes in the science of employee engagement. Also, their surveys have found that people...

From Purchasing to Procurement

Technical Abilities A young woman came into a distributor’s store to buy a robot to automate her company’s business. The counterperson referred her to their trained technical sales rep. She made him...

Sell with Trust and Value

Pitching your Products Today’s market is flooded with an array of goods and services. As a B2B seller, this makes pitching your products more challenging.  As a distribution consultant, I am...
3 Steps to Avoid Customer Churn

3 Steps to Avoid Customer Churn

We've all experienced the disappointment in learning that one of our Top Ten Accounts is switching to a competitor. There is a practical way to...

Confirming Sales Results Using KPIs

Confirming Sales Results Using KPIs

Macro key performance indicators (KPIs) serve as the lifeblood of a growing, profitable business.  In AI-Enabled Sales Management, the ultimate goal...

Managing Sales Prospects Today

Managing Sales Prospects Today

The importance of management Much has changed in the world of sales, but the importance of managing sales prospects remains high. An active...

Key benefits of AI calendar planning

Key benefits of AI calendar planning

Artificial intelligence is revolutionizing time management, and AI planners are leading this transformation. Moreover, these intelligent systems go...

AI Call Reporting and Sales Management

AI Call Reporting and Sales Management

Managing your Reps — Setting Expectations and Providing Reviews  This is the first in a series of articles I am writing on AI’s impact on managing...

What Buyers Expect Today

What Buyers Expect Today

Do you know who your buyers are and what they expect? According to LinkedIn’s 2025 B2B Buyers Report , Millennials now make up 73% of all B2B buyers...

Balancing Life Decisions

Balancing Life Decisions

Early in my career, I worked for an international distribution company with a steep corporate ladder to climb. As a sales manager, I oversaw a...

How to Improve Strategic Projections

How to Improve Strategic Projections

Like so many areas of business, the art of strategic planning has been greatly altered by the introduction of new technology. Software applications...

Why Sales Teams Need Technology

Why Sales Teams Need Technology

In today’s digital marketplace, it is important to recognize that your sales team needs the right tools in order to successfully compete. Enterprise...

How to Motivate with Positive Feedback

How to Motivate with Positive Feedback

One of the best ways a company can improve sales is by providing its sales reps with consistent positive feedback. Being appreciated for a job well...

4 Ways To Set Sales Goals

4 Ways To Set Sales Goals

A sales leader knows how to set effective goals in specific areas and recognizes that par levels are different for each individual. To boost your...

CRM — The Game Changer

CRM — The Game Changer

I am becoming increasingly aware of the importance of using digital tools, especially in the context of sales. The distributorship I was part of for...

A New Day in Sales with AI

A New Day in Sales with AI

It's a new day in sales Artificial Intelligence tools are transforming processes. By analyzing data and automating processes, AI can significantly...