Blogs from Art Waskey

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Reflect and Direct: The Essential Monthly Sales Review

Throughout our AI-Enabled Sales Management series, we've explored AI directives for call reporting, calendar planning, prospecting, dashboarding, sales reviews, and Customer 360 meetings. In this article, we examine another essential component of AI Sales Management —...

Customer Insights: 360° Strategy Session

A Customer 360 Meeting is an annual event during which all points on the circle of your relationship with your customer are discussed. These meetings deepen partnerships and can transform your relationship from transactional to strategic. Three key meeting components...

Confirming Sales Results Using KPIs

Macro key performance indicators (KPIs) serve as the lifeblood of a growing, profitable business.  In AI-Enabled Sales Management, the ultimate goal in the relationship between a sales manager and professional salesperson is ensuring the rep knows exactly what success...

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Featured

Adaptability

Looking Back As I start the New Year, I like to make observations about the previous year. Looking back, 2023 was a year replete with some big challenges for business. Stubborn inflation affected...

Educate your Workforce on the Benefits of AI

AI continues to be in the news and increasingly in your life. If it’s not part of your business plan, be sure to include it now. For example, here are a few things I recently read that speak to the...

A Daily Journal, an Invaluable Business Tool

Entering all pertinent business-related information in a daily journal is an invaluable tool. It allows you to be organized in your approach to each task as you work your way through the day. In my...
Automate to Stay Competitive

Automate to Stay Competitive

With the latest technology, you can streamline operations, improve customer service, and stay competitive in today’s market. Using automation tools...

Branching Out?

Branching Out?

Business expansion should always be a topic for discussion. Branching out can be an excellent way to grow, but it represents a significant...

Is It Time to Expand Your Business?

Is It Time to Expand Your Business?

Central to any good business plan is the possibility of expanding. I am working with a distributor who asked me to advise him on adding a new branch...

Ease, Efficiency, and AI

Ease, Efficiency, and AI

Ease, Efficiency, and AI It’s hard to underestimate the power of AI. It is adding another layer of sophistication to the digitally transformed...

AI is here — get on board!

AI is here — get on board!

The word is out – or I should say, its initials are — AI. AI is dominating discussions in distribution, from webcasts to conferences. It's reshaping...

Follow your Passions to Success

Follow your Passions to Success

When you can follow your passions, success is never far behind. Yet acting on your passions is often a bit of a balancing act as life offers us...

Personalization in the Digital Era

Personalization in the Digital Era

Personalization Personalization is important to successful sales and customer service. Today, technology is rapidly transforming how personalization...

Turning Problems into Opportunities

Turning Problems into Opportunities

A change in mindset How many times have your problems kept you awake at night? Worrying about issues saps your energy and brings on insomnia. This...

Maximizing Talents Maximizes Success

Maximizing Talents Maximizes Success

As managers, we are successful when those who are in charge make the most of their talents. Identifying each individual's talents and aligning them...

The Talent Match

The Talent Match

A poor fit As managers, we are responsible for helping those we oversee succeed in jobs that match their talents. Sometimes we find we are dealing...

Spend Time with the Right People

Spend Time with the Right People

As a Sales Manager, I learned the importance of spending time with the right people. While it is logical to focus attention on reps who may be...

The three most common uses of AI

The three most common uses of AI

One of AI's greatest advantages is its ability to significantly reduce the time required for routine processes. By automating tasks such as order...

Togetherness Breeds Success

Togetherness Breeds Success

Togetherness breeds success. In their book, Who Not How, Dan Sullivan and Benjamin Hardy discuss how to use teamwork to your advantage. They...

“Whos” Help Leaders Lead

“Whos” Help Leaders Lead

Leadership involves the ability to communicate a vision that is both compelling and clear. In their book, Who Not How, Dan Sullivan and Benjamin...

“Whos” Can Help?

“Whos” Can Help?

Getting unstuck I work with distributors that know they need to move forward on their digital journey but can’t seem to get to the next step. Others...

Consumers Want to Buy

Consumers Want to Buy

Just sit there Today’s consumer wants to buy. They do not want to be sold. If you want to succeed in 2024’s marketplace, your sales team needs to...

Build a Customer Success Team

Build a Customer Success Team

The customer experience The digital transformation has radically changed the Customer Experience. To stay competitive the independent distributor...

Getting the contract signed

Getting the contract signed

Once you have identified your customer’s needs and those making the purchasing decision, move into investment discussions and present your...