Blogs from Art Waskey

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Picture Your Goals: The Power of Functional Imagery

Functional Imagery Training Recent studies have shown that picturing our goals can help us find success. For example, I read about how a woman, who was a non-runner, trained for an ultramarathon. She participated in a study that examined how specific motivational...

A New Look at Journaling

The value of journaling  In a seminar I teach, The 4 Disciplines of an Organized Executive, I advocate the use of journaling for improved, timely, meaningful communications. As we move rapidly into the new world of AI, the value of this process becomes even more...

Bring Genius to Life: The Impact Filter Tool

Impact Filter In their book, Who Not How, authors Dan Sullivan and Dr. Benjamin Hardy discuss the best ways to maximize the effectiveness of selective attention and bring your genius to life. Sullivan created a tool called “Impact Filter” that helps to define what the...

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Maximizing Price Increase Attainment

Pricing strategy One of the top distribution subjects in the last two years has been pricing strategy. In 2021 and through the first half of 2022, systems were related to dealing with supply chain...

Retain Employees using these Six Questions

Employee retention Employee retention is essential to a successful business.  When I reflect on my time as a sales manager, I often think of the employees who got away. I wonder why some people...

Build Customer Loyalty

Building customer loyalty in a business environment typified by rapid digital transformation and virtual online alternatives is challenging. Sales reps need to stay current on the skills required to...
Why Sales Teams Need Technology

Why Sales Teams Need Technology

In today’s digital marketplace, it is important to recognize that your sales team needs the right tools in order to successfully compete. Enterprise...

How to Motivate with Positive Feedback

How to Motivate with Positive Feedback

One of the best ways a company can improve sales is by providing its sales reps with consistent positive feedback. Being appreciated for a job well...

4 Ways To Set Sales Goals

4 Ways To Set Sales Goals

A sales leader knows how to set effective goals in specific areas and recognizes that par levels are different for each individual. To boost your...

CRM — The Game Changer

CRM — The Game Changer

I am becoming increasingly aware of the importance of using digital tools, especially in the context of sales. The distributorship I was part of for...

A New Day in Sales with AI

A New Day in Sales with AI

It's a new day in sales Artificial Intelligence tools are transforming processes. By analyzing data and automating processes, AI can significantly...

Strengthening your Core with AI

Strengthening your Core with AI

Focus on your core business Artificial Intelligence (AI) tools are particularly effective for your core business. Companies have a lot of...

Improving Traditional Sales Processes

Improving Traditional Sales Processes

Traditional sales techniques can be improved with the assistance of Artificial Intelligence (AI). According to a recent article in Forbes (“Why...

Keep Your Business on Track

Keep Your Business on Track

Keeping your business on track with good people management As an executive sales manager, I found that many work-related problems I encountered did...

Automate to Stay Competitive

Automate to Stay Competitive

With the latest technology, you can streamline operations, improve customer service, and stay competitive in today’s market. Using automation tools...

Branching Out?

Branching Out?

Business expansion should always be a topic for discussion. Branching out can be an excellent way to grow, but it represents a significant...

Is It Time to Expand Your Business?

Is It Time to Expand Your Business?

Central to any good business plan is the possibility of expanding. I am working with a distributor who asked me to advise him on adding a new branch...

Ease, Efficiency, and AI

Ease, Efficiency, and AI

Ease, Efficiency, and AI It’s hard to underestimate the power of AI. It is adding another layer of sophistication to the digitally transformed...

AI is here — get on board!

AI is here — get on board!

The word is out – or I should say, its initials are — AI. AI is dominating discussions in distribution, from webcasts to conferences. It's reshaping...

Follow your Passions to Success

Follow your Passions to Success

When you can follow your passions, success is never far behind. Yet acting on your passions is often a bit of a balancing act as life offers us...

Personalization in the Digital Era

Personalization in the Digital Era

Personalization Personalization is important to successful sales and customer service. Today, technology is rapidly transforming how personalization...